Photos and videos play a crucial role in promoting hotel bookings by providing potential guests with a visually immersive experience of the property. High-quality images showcase the hotel’s rooms, amenities, dining options, and scenic surroundings, helping guests visualize their stay before booking. Videos take this a step further by offering virtual tours, highlighting unique experiences, and capturing the ambiance through storytelling. A well-crafted video can showcase a hotel’s luxurious atmosphere, customer service, and nearby attractions, making it more appealing to travelers. Additionally, sharing these visuals on social media, websites, and booking platforms increases engagement and trust, ultimately driving more reservations.